04.18.11

9 Reasons to do Online Video Marketing

1

Memorable

Compelling content combined with a powerful story telling medium can create a memorable experience for your potential and current customers 

According to Nielson, overall recall of online video runs high at 69%

2

Engaging

A web video with emotionally compelling content can keep your viewer engaged longer. 

56% of online videos are watched for over a minute

3

Share Success

Bring your case studies, testimonials, and success stories to life with video

4

Demonstratable

Demonstrate how your products and services work,  solve problems or deliver results

5

Educational

Share your knowledge and know how to educate your customers and clients with timely or insightful information

6

Viral

Social media and smart technology makes web video content easy to share and spread like wildfire

7

Searchable

Videos account for 38% of all Google searches and 50% of all searches list a video.  A properly optimized video can produce great results in search engines and drive traffic, interest and awareness across the web

8

Credibile

You’re the expert… demonstrate your thought leadership or know how to earn trust with your prospects by providing timely, relevant information.  63% of business professionals access an online video once a week

9

Multi-purpose

Video can be multi-purposed across various channels including your brand website, email marketing campaigns, custom video channels, e-commerce and social media

For more information on video marketing, contact Tom Casale or Bill Kamper at info@simplifiedsolutions.biz or call 312-886-7669.

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